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YouTube Loosens Restrictions On Cannabis Content, Will Allow Monetization

www.benzinga.com April 1, 2021

YouTube Loosens Restrictions On Cannabis Content, Will Allow Monetization


This article by Natalia Kesselman was originally published on El Planteo, and appears here with permission.Until now, YouTube, owned by Alphabet Inc. (NASDAQ:GOOG) (NASDAQ:GOOGL), has maintained tight restrictions on the monetization of marijuana and drug-related content.What does this mean?That no channel, be it a media outlet, brand, group or individual, was allowed to generate money from videos that include such content.The restrictions have been very strict, no matter how serious or informative the content is or how many views the video gets. This has gone so far that individuals or channels have been suspended or demonetized for breaking the rules.However, this could soon change.Perhaps because of the advancement of marijuana legislation in the U.S. and various Latin American countries, YouTube seems to have updated its policies. The platform has reportedly eased restrictions on cannabis, "recreational drugs and drug-related content," as reported by...


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